Our Values

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Vegan & Cruelty Free

Why test on animals when humans will gladly tell you how they feel about the product? We love our fur babies and are against all forms of animal cruelty.

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Inclusive Ideals

We’re firm believers that without representation, you are left seeking validation. We strive to make everyone feel welcomed at The Lip Bar and our specialty is serving the underserved beauty community!

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Easy as 1,2,3

Somewhere along the way, beauty got super intimidating. We believe you should spend your time worrying about living instead of how you’re looking. Each of our products is easy to use and made with minimum skill set required.

Everyone is Beautiful Here

The Lip Bar is a vegan and cruelty-free beauty brand that exists to help change the way you think about beauty.  Every day people are being told how to be beautiful - so we’re here to remind you that you don’t have to change. You Are Enough!

Why I Started The Lip Bar

In 2012, I launched The Lip Bar because everywhere I looked, the media was telling women that beauty looked a certain way. I hated it! So I started making lipstick in my kitchen because I believed beauty shouldn’t compromise health and because I was determined to change the way people thought about beauty. There is no standard! You are the standard.

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Started From the Kitchen

I started The Lip Bar in my kitchen while working on Wall Street because I was tired of the beauty industry's lack of diversity, lack of inclusion and excessive amounts of unnecessary chemicals.

Turned Down By Shark Tank

“Our rejection on Shark Tank was not easy, but at that moment, I had to make a decision.  And I decided that I would not give someone else power over my dreams.” - Melissa Butler, The Lip Bar founder

Launched in Target Stores

We went from 40 to 450 real quick! Now available in more than 450 Target stores nationwide, visit the store locator to find your favorite TLB lippie in a Target store near you.

Now We're Here

In February 2019, we opened our flagship store in the heart of downtown Detroit in Parker's Alley. Surrounded by a community of women led businesses located just behind the Shinola Hotel, The Lip Bar store is an everyday reminder that dreams do come true!

Our Store

1435 Farmer St, Suite 122
Detroit, MI 48226

Mon - Sat, 11am - 8pm
Sun, 11am - 5pm

Directions